Value of SEO – A Deep Dive Into a Food Allergy Case Study

Food allergy SEO case study.

From quality content creation to website revamps and redesigns, a lot goes into an effective SEO strategy. If you’ve struggled to make an impact on search results before, it’s easy to question the value of SEO. However, a well-planned campaign can deliver substantial returns that pay you back many times over.

To show you a real-world example, we’ve created the case study of a food allergy client who saw dramatic results after we rebuilt the website and implemented an ongoing SEO campaign. This is one of many clients we showcase in our digital marketing agency portfolio.

What Is the Value of Good SEO?

We’ve included a PDF of our complete SEO case study at the end of this article. But first, let’s explore why SEO matters for a business trying to reach more customers.

SEO Helps Drive Website Traffic

Increased traffic means more visitors are introduced to your brand, products and services. With an optimized sales funnel you can expect to convert many of these people into leads, sales and customers. And as you can see below, we were able to greatly increase clicks from search results. We did this with tightly optimized title tags, descriptions and content creation, among other strategies.

Visit Rocks Digital to [read more].

Lissa Loves to Speak, Train & Teach on Digital Marketing

Here’s one of Lissa’s many videos on local marketing strategies for a business. Watch it now to learn something new.
Expanding Your Online Footprint Locally
Here Lissa presents an online webinar for the Texas Women’s University Center for Women Entrepreneurs.
Explore how you can get your local business more visibility online with the Google Business Profile, listing management, on-page search engine optimization and much more.